Feature Walls

Yesterday I blogged about how designers are turning their attention to ceilings in stores, making them an important part of the store.

Today I thought id show you some great feature walls.

There are lots of companies that are hiring artists to come into their stores to create bespoke features.

This is a great example of one in Paris.

Nike are innovators when it comes to visual theatre, their stores are so inspirational.

I love this black and yellow typography feature wall.

I love it when designers use real products from stores to create visual theatre,

this time its the scale of the watch face that makes a stunning feature.

Picture frames en mass can look amazing as these do.

Here Toni and Guy have used their hair mood boards as a huge feature wall, this is actually about 5 meters high.

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