Every April, the windows of our stores become more than a showcase for artful installations—they become a platform for our Earth Day efforts, a means to raise awareness of causes near and dear to our hearts. This year is no different, as we pay tribute to the monarch butterfly, whose annual migration—one of nature’s greatest spectacles—is at risk of disappearing due to vanishing habitats, extreme weather and increased use of herbicides.
In honor of these small but mighty creatures, we’re transforming our storefronts into fluttering exhibits, crafted of paper, fabric, wood, screens and more. “Every window we work on is special, but our Earth Day ones are even more so because they educate,” says our display director Erika S. “The monarchs have such an inspiring story, and that we get to help pass it on through beautiful displays, well that is truly humbling.”
From basic materials to winged wonders, the creative metamorphosis is happening now—stop by your local store over the next two weeks to see the windows being made, but first, here’s a peek at a few already-finished designs.
Words and photos form their website.
Again whilst in London the other week I popped into The Garden Cafe which is run by Benugo the fabulous cafe chain owned and named after two brothers Ben and Hugo. I love their cafes they serve really great coffee and food but they also have great style fusing together old and new design which works so well together. Also their food presentation is fabulous and i urge independent cafe owners to get out and about to see what the big boys are doing you may pick up some great ideas.
Here are a selection of photo from their other cafes and stores.
If you enjoy our blog why not take a look at our pinterest site, there are thousands of great ideas.
I popped into the Conran store the other week on one of my whistle stop visits to London, their merchandising standards are superb, i know i have probably gone on about them before but they are.
These are great examples of how to merchandise a table using blocking, height and story telling. Notice the pricing and graphic blocks neatly tucked into the corner of the table.
Heres another more relaxed example, baking and eating.
Love the new John Lewis 150th anniversary advert, so simple and yet so clever.
Over the past few years so many of our pubs have been closing down and falling into disrepair, it’s always nice to see one reborne and loved.
The Marylebone on Marylebone High Street is one such pub, its been given a fresh lick of paint and traditional signage has been added to the building along with a few quirky bits such as the bicycles. This just goes to show traditional craftsmanship and modern creativity can sit side by side and compliment each other.
After 4 extremely successful years, Clerkenwell Design Week has established itself as the UK’s leading independent design festival and one of the most acclaimed trade events on the international design calendar, winning Best Live Event at the AEO Awards and Best Festival and Best Cultural Event at the UK Event Awards to attest to its success. Boasting over 60 showrooms, a wealth of creative businesses and more architects per square mile than anywhere else on the planet, CDW takes advantage of this creative hub every May for 3 days.
For more information visit the website
“New, new, new, that is the mantra at Pulse this year”
This May, over 500 brands will be joining the show at Earls Court, providing a one-stop shop for stunning new products across home, gift, fashion and accessories. With over 10 years’ experience in the design market, Pulse attracts and serves the needs of thousands of retailers year on year.
Current trends show that retailers today are buying little and often, thus making Pulse the perfect opportunity to sourcebrand new products from a mix of established brands and up-and-coming designer makers at London’s only summer design-led gift event,
“First Peek” is the theme of Pulse 2014, providing you with the opportunity to be the first to discover never-before-seen products, future trends and the latest market insight to make your store stand out.
Aesop have opened in Marylebone High Street in London with a simple and inventive interior and window scheme.
I love the simple wooden ladder system they have used both for shopfitting and in the window, it really is simple but very effective and ajustable. It lets the product be the hero.
The first thing that greets you on entering the store is an amazing array of fresh flowers which look and smell fabulous, its lovely to see a retailer doing this rather than instantly hitting you with special offers or buy me messages.
As usual their team members are very friendly and have superb product knowledge.