As you know we champion recycling, renewing and reinventing on this blog.
One of the most versatile things to use for all three is the good old crate be it Apple, wine or bottle. Crates come in all shapes, sizes and ages and have been used by retailers for years.
Here are some great examples of what people have done with them.
“It’s not a new beginning,
It’s a connection to heritage
It’s a continuation of a long tradition
It’s always been in our time”
Design Company FOUR IV have collaborated with The East India Company to create and design the new store in London.
The aim was to reflect The East India Companies rich history taking influence from the past but deliver a modern luxury store relevant for today’s consumers.
The store is a packed with a wealth of design features from floor to ceiling, which inspire from the moment you step through the ornate gated entrance.
The floor finishes incorporate a selection of renewable woods and feature a beautiful floor mosaic, inspired by The East India Company Chop Mark.
This project has brought together the work of artisans from around the world.