Blog Archives
David Jones Christmas Scheme [Australia]
To see the full article click below.
David Jones Christmas Displays 2015
For more information Contact
Bianca Cipullo
+44(0)1582 676357
Skype: bianca.cipullogdp
Selfridges Christmas Windows London 2015
Christmas at Selfridges has launched and with it, our famous windows. This year, each window takes on a star sign. Can you spot yours?
Words and photos by Selfridges
The Once Upon A Harrods Christmas Windows 2015
One of our favourite things about Christmas at Harrods are… The spectacular festive windows. So without further ado, it gives us great pleasure to present our Once Upon A Christmas windows to you…
Discover more – http://bit.ly/1kYWt3N
Join the conversation and share your pictures using the hashtag #HarrodsChristmas
Words and photos Harrods
Anthropologie USA Christmas Windows 2015
While we certainly festoon our windows every season, we’re whipping up something extra delightful just for the holidays. If you’re big on gingerbread, royal icing and pearls of sugar snow, follow us down to Gumdrop Lane, where everything—and we mean everything—looks good enough to eat.
With a recipe calling for the sweet-treats above (plus a well-placed piece of cardboard or two), our visual display teams have created crumble-crumb villages in stores far and wide. Their delicate confection-work feeds the imagination, so be sure to take a stroll amidst the frosting here and then peek behind the scenes at our magic-makers in action at blog.anthropologie.com.
Words and photos Anthropologie
Q&A: Harvey Nichols head of display Janet Wardley on the importance of Christmas windows – Retail Design World
Harvey Nichols head of display Janet Wardley explains how the retailer’s new Christmas windows were developed.
How did you establish the theme for this year’s Christmas windows? Was there a particular inspiration?
“We start planning our Christmas windows a year in advance and work cohesively with key stakeholders in the business to ensure the Harvey Nichols Christmas message is transferrable across our platforms.
“This season the campaign was ‘Avoid #GiftFace, Give Harvey Nichols’; from a creative point of view our task was to make the campaign instantly recognisable from the outside in, with a fearlessly stylish twist of course. You will notice that in each of the window displays, an oversized face has been artfully crafted from various sized gift boxes, which intricately links to the campaign #GiftFace, while in store the #GiftFace campaign images and frames are used throughout the visual displays.
“We also look to the catwalks for inspiration. Following the shows and a debrief with the buyers, it was clear the main trend for Autumn/Winter 15 was Studio 54, which we felt worked perfectly for the festive season. The windows echo this trend with the use of glitter balls, sequins and the vibrant colour scheme.”
Do you feel a pressure every year to meet your customer’s expectations?
“The Harvey Nichols windows are world renowned, so yes there is a certain amount of pressure there. Although the schemes aren’t traditional and often challenge Christmas ideals, that’s part of our brand. Harvey Nichols is a trailblazer, we are daring and happy to exhibit our sense of humour. The important factor with Christmas windows is to ensure the displays resonate with our customers and tourists alike.”
In terms of the overall trading year, how important are the Christmas windows? Does having an international customer base mean that other calendar events play an equally big role?
“Our Christmas windows pull in tourists from far and wide. They are the first thing they see, so they’re hugely important for attracting business. Customers need to feel like they are immersed in the Harvey Nichols Christmas experience, from the minute they see the windows to walking through the door and departments. The Christmas theme is carried throughout all aspects of the Harvey Nichols brand, whether customers are shopping with us in-store or online. It’s also the only time of year that the window scheme is replicated in our regional stores at the same time as our Knightsbridge flagship.
“The windows are designed and crafted by the Harvey Nichols in-house visual display team. Everything from the drawings, props and build is completed by my team. The final build takes about a month to install across all our sites, but is a year in the planning.”
To read the rest of the interview please click the link below.
Bergdorf Goodman Holiday Windows 2014
Bergdorf Goodman in New York decided to base each window on a major art form, drawing equally from the fine arts, performing arts and applied arts. For its main windows, the retailer settled on literature, architecture, theatre, painting, music, dance, sculpture and film. Each window is designed independently from the others but the entire set of windows constitutes a sort of eight-lesson course in art appreciation. Windows photographed by Ricky Zehavi.
Words and photos by Retail Focus Magazine www.retail-focus.co.uk
Anthropologie USA Holiday Windows 2014
Our stores have played host to a menagerie of critters over the years, but none quite so festive as our new feathered friends. And, much like us, they’ve been readying their roosts for all manner of merriment. “Even our tiniest gold finches have grand plans,” says Erika L, our display director and all-around holiday magic-maker. “There are loved ones coming to visit, carols to be sung, and, of course, snuggling together through cold winter storms.” They are busy little (and big!) birdies, indeed, but you can catch them soaring to and fro in all our windows—along with their fantastically decorated holiday nests—as a reminder that this time of year, coming home is as splendid as it gets.
P.S. if you snap a photo of the flock at your local Anthropologie, post and share it on Instagram with the tag #AnthroWindows.
Words and photos by Anthropologie
VV Rouleaux – Marylebone High Street- All wrapped up for Christmas
V V Rouleaux is All Dressed Up and Ready for Christmas!!
Covered in Welsh Mountain and Charollais Sheep fleece from The Lake District Cumbria, our Marylebone Lane store is full of Festiveness both inside and out!!
Words and photos by VV Rouleaux
Visit their website at www.vvrouleaux.com
Selfridges Christmas windows 20104 – Destination Christmas
Once upon a time there was a shop named Selfridges, with the most enchanted windows in the land… see our Oxford Street windows first, as we welcome you to #DestinationChristmas http://bit.ly/1sblbJS